How Reread is revolutionizing the Writing Space with AI-powered Platform: An Interview With The Co-founder of Reread

Reread is an Ai-powered platform that helps authors write bestselling books. Reread is an author-first software program that includes the breakdown and analysis of part of speech, mapping of sentence structure and many more. So, I decided to interview the co-founder of Reread Oliver Rodwell to tell us how Reread is revolutionizing the writing space with its AI-powered platform. Here is how it goes

1. What brought about the idea that became Reread?

As a published author and experienced writer, Mohamed–one of our co-founders–has personally experienced the pains of inexperienced editors, expensive service options and unstructured feedback. Determined to find a solution, we came together as a team and decided to dive deeper. We spent time with writers, editors and publishers, trying to identify and understand specific drivers to these issues. Our research proved it to be a rampant problem across the industry and we knew that technology would be needed to solve it at scale – Reread was born.

2. What is Reread all about and how did Reread start?

Reread is an AI-powered platform helping authors write bestselling books! Having deconstructed thousands of best-selling books, our algorithms have learned the secrets to making a blockbuster novel. As a result, we can provide authors with in-depth reports on ways they can improve their work, giving them actionable feedback needed to make meaningful changes. Further to this, we support authors re-uploading their manuscripts, showing how the changes they make have impacted their book. We came together as a team at Falmouth Launchpad, a startup incubator based at Falmouth University.

3. What has been the company goals and mission?

The goal is to become AI-powered publishers in the long term as that’s where we know we can have the largest impact. The road to getting there involves us building trust with a highly connected community of authors by providing them the services they need to pursue their dreams.

4. What are your future prediction about artificial intelligent?

Artificial intelligence is already becoming the norm, completing complex tasks, at scale, in seconds. The applications of AI are already broad, from identifying life-threatening diseases to suggesting entertainment content. In the future, the AI engines powering these applications are only going to become more advanced as they consume more data and increase their understanding of different subjects. As an industry I believe it will become dominated by a few major players who have highly advanced engines that they lease to other companies to use in their applications, we’re already seeing this with Open AI’s GPT-

5. What should we be looking forward to in reread in the next few years?

In the next few years, you can expect two major things from Reread; Reread will become the go-to place for writers editing their books, and Reread will be a disruptor in the publishing industry, having published several bestselling titles.

6. what has been the present financial state of reread?

Our funding has come from a combination of investment by Falmouth Launchpad and our personal savings. All three of us were fortunate enough to have been working well-paid jobs prior to launching reread which allowed us to bootstrap quite a bit. That being said, we have tried to utilise investment from Falmouth Launchpad as much as possible, saving our money for when we need to be more agile and deploy capital faster.

7. How were you able to grow the company into its present financial state?

We’ve not needed a lot of capital up to this point as we handle a lot of tasks in-house. I’m responsible for marketing, Priyen handles all the operations tasks and Mohamed is handling our technology. We’re really fortunate to have a broad range of skills in the team.

8. What are the strategies that you use to get funding/ investors for your business?

Networking is our primary method of getting investors currently. We’ve tried cold outreach but realised it’s so ineffective and a huge time drain. Networking allows us to be introduced to potential investors, warm leads like this definitely produce better results. More and more we’re trying to work on an inbound strategy by creating a “hype” around our brand, we’ve had quite a few investors reach out from this so there’s a lot of potentials there to exploit!

9. What are your advice for other startups in your space?

Be bold. Opportunities won’t present themselves to you, the flood gates won’t open, you won’t find a wave to ride. You have to be bold and create opportunities, generate the flood of customers, be the cause of the wave. Build Structure. A business is only as good as its foundations, it may seem like a waste of time, but will be invaluable as something to stand back on in the times when you are sinking more than swimming Network network network! Business is all about people, the bigger your network the more you can leverage that. Investors, advisors, employees – it’s all made a lot easier by networking.

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